Comedy website is no joke

The Evoluted team members struggled to keep a straight face while working on their latest project, the website www.sickjokegenerator.com.

The micro site is being used to promote the new series of the hugely successful animated American TV series Family Guy. The cartoon is largely based around adult humour and the website reflects the nature of the programme’s risqué approach.

Our team was provided with over 100 sick jokes which we put together in an online database, allowing users of the website to view one joke at a time on a random basis.

The site was branded using supplied assets from the award winning TV series. The result is a bright and eye-catching site featuring the key characters from the series.

To encourage users to share the jokes, the short domain sickjok.es was purchased and used together with a bit.ly pro account to provide branded short URLs such as sickjok.es/fj2TOT. A prominent “Tweet It” button encouraged users to share the link with friends, helping to circulate the URL to a wider audience.

Finally, due to the nature of the website, we built in a warning to inform users of the adult content and included an ‘opt in’ facility for users to declare they are over 18 and not easily offended.  Those that decide to leave got a shock.

Ash Young, Managing Director of Evoluted, said:

"This was quite an unusual project for us – we are not usually given sick jokes as the main web content! However, as usual, the team has done a professional job and the finished product is a fun website which fans of Family Guy will enjoy using. The site has been a huge success and since launching just two weeks ago over 300,00 jokes have already been viewed."