Helping CompAir to deliver the news

The team at Evoluted has recently designed an email newsletter template for CompAir, a leading global supplier of compressors and ancillaries for a broad range of applications.

CompAir wanted to produce a regular newsletter which would deliver all the latest news to its employees and customers.

At Evoluted we are skilled at creating eye-catching and successful newsletter templates and we were delighted to develop a custom email template for the CompAir. This particular project included the provision of templates to support four additional languages; French, German, Italian and Spanish.

CompAir will benefit from many of the features of our proven marketing system including the facility to set up multiple templates to suit a variety of marketing strategies. Not only that but the client will be able to set up and edit campaigns at their leisure as well as upload multiple recipient lists, helping them to target specific demographics to suit different campaigns.

The marketing system will also give CompAir the advantage of being able to fully track each email on a per recipient level, meaning they can view the date and time that each email is opened, identify which links have been clicked and monitor additional recipient activity.

Evoluted's intelligent marketing system also offers a thorough spam check feature to ensure full exposure across all email clients and an auto-delete feature which removes bad email addresses automatically.

An added facility enables integration with social media such as Twitter and Facebook, and the ability to forward the email to friends and colleagues who may be interested in receiving the newsletter.

To help CompAir, and other clients, to keep control of finances Evoluted's marketing system ensures that there is one fixed monthly sending cost for an unlimited number of email sends.

Frédérique Gérard, Marketing Director at CompAir, said: "Communication with staff and customers is of upmost importance to us and this new email newsletter will help us to pass our news and views in a streamlined fashion. The newsletter is an excellent two way communication medium and helps us gather valuable feedback from both employees and customers alike. The added benefit is that we will be able to monitor when and how the newsletters are read, as well as which stories recipients are interested in, so we can tailor our services to suit their needs. We are confident that the newsletter will really improve our staff and customer relationships."

Ash Young, Managing Director at Evoluted, said: "Email newsletters are a great way for companies to maintain business relationships and are very low cost compared with traditional newsletters. The email marketing system we have put in place for CompAir is extremely simple and easy to use yet one which will produce real results for the company."