A property site built on strong foundations

Many people assume web design is all about how a website looks. But as Evoluted's work for Shelley Property Recuitment shows, our services are about something much more valuable. We provide the building blocks for successful business growth online.

It started with a re-brand. Shelley is a provider of specialist recruitment solutions for estate agency, lettings, property sales and more, throughout the UK. The company asked us to create a new visual identity, which they were able to use throughout their digital and print marketing. The result is powerful, beautiful and consistent branding across all of the company's materials.

Shelley's new website is also built around this new brand. We provied our usual clean, modern and highly usable design, plus powerful bespoke features. Users can search for property jobs across multiple regions, by occupation, using free text and keyword queries and by salary range.

But perhaps the most valuable features of Shelley's new website are behind the scenes.

A central content management system (CMS) enables the company's staff to edit content and manage job listings easily. The company has complete control over the website and can maintain it without having to pay an external provider.

The bespoke CMS we built for Shelley is also really flexible and expandable. So when the time comes for the company to expand, and offer recruitment in new industry sectors, they'll be able to keep the workflow their team already knows. The cost of their expansion will also be much lower.

And since we all know how important SEO is, Shelley's new CMS also has built-in CMS features like editable page URLs, page titles and image alt text.

These features provide a solid platform for digital growth, as Evoluted's Managing Director Ash Young notes:

"Evoluted's digital marketing solutions are about business success, not just visuals. Yes it's important for a website to look good, and our graphic designers are among the best out there. But we also bring together a world of digital marketing and technology expertise, to create bespoke solutions that expand business horizons."

Jayne Shelley, Director, Shelley Property Recruitment said:

"Our new website and branding have enhanced our business in many ways," said Jayne Shelley of Shelley Property Recruitment. "We're thrilled with the way Evoluted handled the project, and we look forward to continuing to develop our business with them in future."

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