Make sure your website is visible in the search engines right from launch day...

Search engine marketing (SEM), also known as pay per click (PPC) advertising is an excellent way to increase the quality and quantity of prospective customers visiting your website. Consequently, this should significantly improve your conversion rate and maximise the return on your online sales and marketing investment. The majority of search engines sell premium position listings on a cost per click basis, this gives you the opportunity to appear on the first page of search results and specifically target users who have used terms relevant to your business and products.

We offer SEM and PPC campaign management services to help our clients get the best results for their online advertising budgets. If you are interested in learning more about these services, please contact us  to discuss your requirements further.

The key features of our SEM and PPC services are outlined below:

• Keyword research - we research your business sector to produce an exhaustive list of relevant keywords and search terms. This process identifies the widely used search terms that are submitted to the search engines by people looking for products and services related to your business.
• Effective copywriting - we produce bespoke copy for your advertisements to ensure individual adverts are tailored to the target audience and relevant to the search terms they use.
• Placement management - based on market research we highlight the most effective times for your advertisments to appear in the listings, thus maximising the probability of attracting genuine potential customers.
• Account analysis - we monitor and analyse account activity in order to improve budgeting and click through rates.
• Regular performance reports - we provide regular account statistics highlighting key areas.