The Content Marketing Institute revealed the most successful marketers are more likely to ‘have a high level of commitment to content marketing’ and ‘deliver content always or frequently’. Without a strategy you’re leaving your efforts down to luck and that can go both ways - success or failure, and why take the risk? Here we’ll take a look at the steps you should take to build a content strategy and eliminate that risk.
We were delighted to hear that our hard work and commitment had been rewarded recently when we were nominated in two key categories at the Prolific North Awards 2019.
Savvy marketers are always keen to become more efficient. So how do we save precious time and improve results simultaneously? Email automation is the key.
Only 26% of us are willing to remain on a website if it takes longer than 5 seconds to load. Here we take a look at why it's vital for your website to be speedy to avoid losing crucial sales.
Bespoke websites are created to exactly meet your business goals. Designed to align seamlessly with your processes, they offer development possibilities far removed from off-the-shelf alternatives.
Facebook recently announced one of its most monumental transformations ever – a change in the news feed algorithm. This will now prioritise posts from family, friends and groups - and we will see less content from businesses and brand pages.
With the prediction that by 2020, 50% of all searches are projected to be voice initiated, it’s essential to optimise for the differences that this brings.
For publishers and big news sites, Facebook had been threatening to solidify pole position in the referral traffic war. Recent changes have, however, seen a resurgence from Google.