‘Selling Sunset’ Analysis: The Rich List Revealed

7 August, 2020

TV escapism at its finest, Netflix’s ‘Selling Sunset’ follows the agents of LA-based Oppenheim Group, as they sell luxurious - we can only ever dream of - multi-million dollar mansions, to the rich and famous.

With an average price tag of millions, the agents stand to make big bucks in commission. But, who stands to become the richest on the show?

Having to watch my favourite show for work was tough… but someone has to do it.

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A post shared by Heather Rae Young (@heatherraeyoung) on Aug 6, 2020 at 11:00am PDT

The Most Successful Agent On 'Selling Sunset'

I compared the listings on every episode of the show for each ‘Selling Sunset’ agent, calculating their potential commission per sale.

Not all of the commission goes directly to the agent. According to Davina Potratz - the top agent - an example split would be 75% vs 25%; 25% of the commission goes to the broker, and 75% of that money goes in the agent’s pocket.

	Agent	Total House Listings $	Total Commission $	Agent’s Commission $ (75%)
1	Davina Potratz	$75,000,000 (£57,370,125)	$2,250,000 (£1,721,104)	$1,687,500 (£1,290,828)
2	Christine Quinn	$37,080,000 (£28,363,790)	$1,082,400 (£827,966)	$811,800 (£620,974)
3	Mary Fitzgerald	$34,345,000 (£26,271,693)	$1,005,375 (£769,047)	$754,031 (£576,785)
4	Chrishell Stause	$15,789,000 (£12,077,559)	$539,670 (£412,812)	$404,752 (£309,609)
5	Maya Vander	$14,690,000 (£11,236,895)	$440,700 (£337,107)	$330,525 (£252,830)
6	Heather Rae Young	$11,914,000 (£9,113,435)	$375,570 (£287,287)	$281,677 (£215,465)
7	Amanza Smith	$8,250,000 (£6,310,714)	$247,500 (£189,321)	$185,625 (£141,991)

The Most Successful Agent on Social Media

The ‘Selling Sunset’ ladies not only use their negotiating skills, but also their social media influence to sell their houses. I also calculated who has the biggest reach and who can earn the most for a paid advert .

Instagram	Agent	Followers	Instagram earnings per post
1	Heather Rae Young	937,376	$4,665 (£3,541)
2	Chrishell Stause	760,707	$3,789 (£2,876)
3	Christine Quinn	626,603	$3,123 (£2,371)
4	Mary Fitzgerald	505,392	$2,521 (£1,914)
5	Maya Vander	349,276	$1,744 (£1,324)
6	Amanza Smith	200,436	$1,003 (£761)
7	Davina Potratz	71,149	$478 (£363)

(Conducted using Influencer Marketing Hub and correct as of 6th August am)

Season 3 of Selling Sunset is out now on Netflix. If you haven't watched it yet... you're missing out!

Written by Jo

Jo arrived at Evoluted towards the end of 2017, bringing several years’ digital experience with her. She cites the continuous innovation of new tools and how they can be utilised for targeting as being a key inspiration behind her interest in the industry.

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