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The Briefless Brief #3 - June 2024

by Jo Rammell
2 min read

The Briefless Brief #3: Unleash your creative genius!

It's that time again... The Briefless Brief. And there's a lot to live up to after some incredible ideas for Yorkshire Tea and die hard coffee drinkers.

Here's your next opportunity to showcase those wild, innovative, and crazy creative ideas that usually stay in the ideation session. These are the ideas that would be absolutely incredible - if only they were feasible. The ones that typically don't make the cut due to budget constraints, tight project briefs, or legal hurdles.

The briefs are simple and designed so you can do them within 30 mins - 1 hour max.

The Briefless Brief #3

Brand: SKIMS

Target audience: Over 70s

That's it. Now show us your talents without boundaries.

How to enter The Briefless Brief

To enter, simply submit your PR idea in 300 words or less, along with an accompanying image (even if this is a quick mock up on Canva, scribbled on paper or AI / Dall-e generated) within 72 hours of the brief being posted. 

You can tag @Evoluted on X and use the hashtag #thebrieflessbrief, or you can share it on LinkedIn and tag Evoluted in.

If you would prefer, we'll also accept entries via DM.

Once the 72 hours is up, our team at Evoluted will review all entries and select a winner based on creativity and originality. 

This is the best bit: there are no rules, no restrictions, and no limits to how wild and crazy you can get with your ideas!

What’s in it for you?

We’ll share the winner across socials and we’ll also share our other favourites, giving lots of your amazing ideas and creative brilliance the platform they deserve!

The winner will receive a £50 voucher of their choice for their innovative thinking too.

Good luck!

Written by Jo Rammell
Senior Digital PR Specialist