Technical SEO

From providing your customers with an amazing on-page experience to ensuring a clear structure that enables search engines to crawl your site as efficiently as possible, a comprehensive Technical SEO strategy is an integral part of any successful SEO campaign and one that can have a drastic impact on your site’s visibility.

Technical SEO is extremely broad by definition and can relate to any number of things such as internal linking, redirects, site speed, mobile optimisation and much more. Generally speaking, technical aspects of SEO can be considered as elements that relate to the architecture - or structure - of your website.

In many ways, technical SEO lays the foundations for a successful campaign. After all, your content might be the most articulate, informative and well-crafted copy available anywhere on the web, but if your site is riddled with technical flaws then it’s likely to be providing little-to-no SEO benefit.

We are a vastly experienced technical SEO agency with a genuine passion for helping our clients to grow. In fact, businesses of all shapes, sizes and industries have been benefiting from our technical SEO services for over 15 years, both across the UK & internationally.

Our Expertise

Technical SEO covers a vast array of areas and features throughout your website, requiring a meticulous process that we've perfected over the last 15 years.

Site Speed

Faster loading times both provide a better experience for your customers and increase your chances of ranking strongly in search results, with Google continuing to reward sites that provide a fast and stable website loading experience. Slow loading times can be caused by poor server response times, unoptimised images and redundant sections of code. Our technical SEO specialists will diagnose current performance and identify any improvement opportunities, then work with the development team to implement fixes.

Mobile Friendly

In the modern day it’s absolutely vital that your website is responsive across all devices. In addition to providing the best possible experience for your customers with the millions of transactions taking place every day on mobile, mobile-friendly results generally dominate search results and Google has been prioritising mobile-first indexing since 2019. This means if your site doesn't perform well on mobile you’re likely missing out on opportunities to boost your keyword rankings and drive additional sales.

International

International SEO has its own set of technical considerations that need to be taken into account. This primarily relates to the use of hreflang tags; small snippets of code used to indicate to search engines which version of content should be served to which users where multiple versions exist for example multiple languages. Our technical SEO Consultants are well-versed in all aspects of international targeting and will produce a detailed hreflang tag strategy in accordance with best practice.

Migrations

Without thorough planning, launching a new site can be detrimental to your SEO performance. Whether you’re moving domains, changing CMS platforms, or planning a complete restructure, it’s vital that your migration is prepared properly to reduce the risk of organic traffic and ranking drops. We’ll go through your site with a fine-tooth comb, mapping redirects, identifying content gaps and providing you with detailed consultation throughout to ensure your migration is as smooth as possible with minimal risk.

Site Artchitecture

A logical and coherent site structure will help both your customers and search engines to navigate through your site more efficiently. From creating logical URLs that reflect each page's position within the site to implementing an internal linking strategy with appropriate use of anchor text, we’ll help you to develop a site architecture that clearly sign-posts key services and products. This will provide search engines with more contextual understanding, with the end goal of improving rankings and increasing traffic levels to these pages.

Technical SEO Audits

Conducting a thorough Technical SEO audit will enable you to identify existing technical problems and improvement opportunities within your site and is a key step in populating a focused, results-driven SEO strategy along with a detailed roadmap. At the start of your SEO campaign, we’ll carry out a comprehensive technical audit of your site that will cover various different areas, at which point we’ll put together a priority task list to lay the foundations for a successful campaign.

Award Winners

Prolific North Awards 2018: Digital Agency of the Year

One of several factors key to our win for ‘Digital Agency of the Year’ at the 2018 Prolific North Awards was our outstanding SEO service delivery. Our commitment to delivering measurable results through carefully-adapted strategies for multitudes of local and national clients was well received by the judges.

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  • Prolific North Awards 2018 Winner
  • Sheffield Chamber of Commerce Patron
  • The Drum Recommended
  • Recommended Agency Register Digital Awards
  • Sheffield Business Awards
  • Google Partner

Our Approach

We don’t believe in one-time technical fixes. Search engines are constantly recrawling the web, which means there’s always a chance that their crawlers will encounter errors, even if your site is technically sound. We’ll carry out monthly technical assessments such as broken link checks, as well as regularly reviewing Google data for any issues encountered by it’s spiders whilst crawling the site. This way, we’re always on top of things.

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In-House Development

Evoluted is much more than an SEO company; our roots are in web development and our fully-functioning teams are constantly collaborating to get the best for our clients. Once our SEO team have identified the technical issues affecting your site they’ll work closely with our in-house developers to implement the fixes in a timely manner, keeping costs down and improving organic performance, faster.

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Ecommerce Technical SEO

We’ve provided technical SEO for ecommerce websites built on all kinds of CMS platforms including Shopify, Magento, and Wordpress. From handling out of stock products to schema implementation to increase your chances of ranking strongly in product searches, ecommerce sites provide their own technical challenges. Our in-depth understanding of these areas means we can help you drive more traffic and increase sales.

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In-Tune with the Latest Industry Developments

Our team live and breathe what they do and are constantly in the loop with the latest industry news and developments. When a Google update is announced we’re aware of when it will take place and what it will entail, with the June 2021 Core Web Vitals update being a good example of this. When a Google update is announced, we’ll assess whether any action is required and work with our developers to apply the necessary fixes.

Client reviews

5 out of 5 stars
5 out of 5 Average Rating based on 17 Google Reviews
5 out of 5 stars

Very professional and experienced company.

Alex Anthony (Spa Landscaping)
5 out of 5 stars

Evoluted took over our website redesign in the middle of the project and were enormously helpful in getting us sorted out. Since then they've offered great support and been available even for out of hours emergencies. Recommended.

Carrie Tomlinson (Outside.co.uk)
5 out of 5 stars

So impressed with Evoluted. They have helped to take our business to the next level helping us to create a subscription site and an extremely professional looking website. Looking forward to future projects together. We would highly recommend Evoluted. Thanks to everyone in the team for your great support throughout.

MummyFIT HQ

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